New Sacramento Franchise opportunity
Dean Christopher, the owner of Wild Garlic in Northern Nevada, is looking at franchise opportunities for his pizza restaurants. He recently explained what’s involved. Among the ingredients for franchising, he says, are growth, timing, and location.
Christopher wanted to start franchising, but wisely said he wanted to make sure he was prepared. And he says he didn’t want to own every restaurant.
“I would rather show people how to do this business and let them go,” he explained.
Christopher says that his idea of franchising is to one day to sell a store to a manager. That’s been a successful model for franchises like Dutch Brothers Coffee. Wild Garlic locations now include the Reno-Tahoe International Airport, Reno Midtown, and downtown Reno. Christopher tries to distinguish his product in the pizza market and cares more about the success of locations rather than the quantity. Understanding your market and delivering consistency every day is the key. The heart of the Wild Garlic market, he remarked, is families and young people.
With the Wild Garlic franchises, the goal is to set up each location to be successful in its own right. Christopher commented that restaurants that try to be the most popular probably won’t be around long. With that in mind, the precise formula for the franchising and growth direction of Wild Garlic will vary with each location and market. Sacramento, Boise, and Las Vegas, along with a location in Mexico are on the drawing board; however, Christopher says he’s not in a hurry but wants to find “that next person.”
Like Wild Garlic, preparation for a franchise is critical. Think about these questions and determine if you’re the right person to be in a franchise.
If you think you’re ready to purchase a franchise, give yourself a personality test and see if you can follow the franchise rules and operate within a highly regulated system. Is that you? At the same time, assess your strengths and determine if you fit within the industry of the franchise you have in mind. Sure, you eat pizza, but have you run a restaurant or worked in the food service industry?
Next, do some homework. Get some basic information on the ABCs of franchising and speak with a knowledgeable franchise consult like Andrew Rogerson in Sacramento. Also, speak with franchisees about their franchise experiences.
Make sure you can afford to buy. There’s more expense beyond the minimum requirement for buying a franchise, such as the franchise fee and the cost of equipment. Start-up costs will take a financial toll to get a franchise up and running.
Contact a Business Expert
Finally, if you have a business and accounting background and are comfortable reading a balance sheet, you’ve insured a past business, and you’ve negotiated contracts, you may not need an experienced business consultant or intermediary. But for the rest of us, ask a seasoned business intermediary like Andrew Rogerson to review your financial health and how it will be affected by operating a franchise.
Andrew is a business expert and has worked with franchisors and franchisees in cities throughout the Sacramento Region, like Citrus Heights, Rancho Cordova, Folsom, Elk Grove, Roseville, Rocklin, Davis, El Dorado Hills, and Cameron Park. Andrew can help you with deciding on an appropriate franchise, your location in the Sacramento region, competitive intelligence, financing, in addition to providing answers to all of your questions.
Take the time to speak with Andrew about buying a franchise or determining how to franchise your business. Please visit our website Services. You can also get in touch with Andrew via email or call him at (916) 570-2674.